Halkla İlişkiler ve Tanıtım Bölümü Koleksiyonu
Permanent URI for this collectionhttps://gcris.khas.edu.tr/handle/20.500.12469/61
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Article Citation Count: 1Do Foreigners Count? Internationalization of Presidential Campaigns(Sage Publications Inc, 2017) Uzunoğlu, Sarphan; Uzunoğlu, SarphanThe U.S. presidential elections always attract the attention of foreign audienceswho despite not being able to vote choose to follow the campaigns closely. For a post that is colloquially dubbed as the Leader of the Free World it is not unexpected to see such an interest coming from nonvoters. Mimicking almost hosting a megaevent the elections increase the media coverage on the United States thus making the elections a platform to communicate with the rest of the world and to influence the reputation of the country or its nation brand. This study postulates that the increasing adoption of social media by campaigns as well as ordinary users increase the symbolic importance of presidential elections for foreign audiences in two ways. First foreign audiences no longer passively follow the campaign but rather present their input to sway the American public opinion through social media campaigns. Second foreign audiences are exposed to a variety of messages ranging from official campaigns to late-night comedy shows to local grassroots movements. The audiences both enjoy a more in-depth understanding of the elections campaigns and are exposed to alternative political views. In this study the 2016 U.S. presidential elections are positioned as a megaevent that can influence the American nation brand. Through a comparative content and network analyses of messages disseminated over social media in the United Kingdom Turkey Canada and Venezuela the nation branding-related impacts of election campaigns are investigated.Article Citation Count: 9Making transnational publics: Circuits of censorship and technologies of publicity in Kurdish media circulation(Wiley-Blackwell, 2013) Koçer Çamurdan, SuncemKurdish media producers who interweave social and political agendas with their filmmaking are often marginalized within Turkish media worlds. Impeded by national censorship these filmmakers move between national and transnational media worlds to advance their cinematic work. Such movement helps them create and maintain transnational publics that reinforce circulation of their media texts. Here I analyze how a documentary film about a seminomadic Kurdish community moves through international screening venues. As it journeys through film festivals in Europe its director Kazim oz accompanies it and through deliberate discourse attempts to increase and accelerate the film's transnational circulation. I explore the ways that oz discursively globalizes his film relates it to festival audiences flags the politics of Kurdish media production and seeks to construct a European public sensitive to the plight of Turkey's Kurds.Article Citation Count: 38Pathways of connection: An analytical approach to the impacts of public diplomacy(Elsevier Science Inc, 2015) Sevin, EfePublic diplomacy albeit its functional similarities with public relations and other corporate communication tools is inherently a foreign policy tool used by practitioner states to advance their national interests and achieve their foreign policy goals. The purpose of this theoretical article is to provide a framework to analyze the impacts of public diplomacy projects by acknowledging both its communication aspect and political nature. The pathways of connection framework is built in two-steps. First the public diplomacy concept is situated in international politics by evaluating the concept through mainstream international relations theories. This evaluation yields three areas on which public diplomacy projects might have an impact. Second the existing academic and practical measurement models are categorized under these areas and two pathways per area are presented. The theoretical framework can be used to understand different outcomes of public diplomacy projects and to provide a more accurate measurement of their success. (c) 2015 Elsevier Inc. All rights reserved.