Preface
| dc.contributor.author | Mair, J. | |
| dc.contributor.author | Aktas, G. | |
| dc.contributor.author | Kozak, M. | |
| dc.contributor.other | Advertising | |
| dc.contributor.other | 04. Faculty of Communication | |
| dc.contributor.other | 01. Kadir Has University | |
| dc.date.accessioned | 2025-10-15T16:31:09Z | |
| dc.date.available | 2025-10-15T16:31:09Z | |
| dc.date.issued | 2024 | |
| dc.identifier.isbn | 9781003845768 | |
| dc.identifier.isbn | 9781032487083 | |
| dc.identifier.scopus | 2-s2.0-85183214154 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12469/7566 | |
| dc.language.iso | en | en_US |
| dc.publisher | Taylor and Francis | en_US |
| dc.rights | info:eu-repo/semantics/closedAccess | en_US |
| dc.title | Preface | en_US |
| dc.type | Editorial | en_US |
| dspace.entity.type | Publication | |
| gdc.author.institutional | Kozak, Metin | |
| gdc.author.scopusid | 27067791200 | |
| gdc.author.scopusid | 16303138000 | |
| gdc.author.scopusid | 7102680984 | |
| gdc.description.department | Kadir Has University | en_US |
| gdc.description.departmenttemp | [Mair] Judith, The University of Queensland Business School, Brisbane, Australia; [Aktas] Gurhan, Department of Tourism Management, Dokuz Eylül Üniversitesi, Izmir, Turkey; [Kozak] Metin, Faculty of Communication, Kadir Has Üniversitesi, Istanbul, Turkey | en_US |
| gdc.description.endpage | XXVI | en_US |
| gdc.description.publicationcategory | Diğer | en_US |
| gdc.description.scopusquality | N/A | |
| gdc.description.startpage | XXIII | en_US |
| gdc.description.wosquality | N/A | |
| gdc.scopus.citedcount | 0 | |
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