A Competitive Intelligence Practices Typology in an Airline Company in Turkey

dc.contributor.authorŞahin, Murat
dc.contributor.authorBisson, Christophe
dc.date.accessioned2020-12-06T13:50:05Z
dc.date.available2020-12-06T13:50:05Z
dc.date.issued2020
dc.departmentFakülteler, İşletme Fakültesi, Yönetim Bilişim Sistemleri Bölümüen_US
dc.description.abstractOil prices, political instabilities, travel legislations, and many other competitive factors make it essential for any international airline with the instinct to survive to be on constant watch in such a fiercely competitive environment. To meet this need, it is vital for international airline companies to integrate competitive intelligence (CI) into their strategy building process. In this study, we create for the first time a typology of competitive intelligence practices of an international airline company (in Turkey), based on the model developed by (Wright et al.Journal of Strategic Marketing, 20(1), 19-33,2012), and it is one of the very first to investigate Competitive intelligence in this sector. Furthermore, we made a two-step cluster analysis to uncover hidden clusters that change the way of thinking within the company. Our findings show where the company would need to make improvements on the 6 strands of the model which are attitude, gathering, use, location, technological support, and IT support. Yet, that could lead towards stronger business performance. It might also inspire other companies of the airline sector and beyond.en_US
dc.identifier.citation5
dc.identifier.doi10.1007/s13132-020-00647-zen_US
dc.identifier.issn1868-7865en_US
dc.identifier.issn1868-7873en_US
dc.identifier.issn1868-7865
dc.identifier.issn1868-7873
dc.identifier.scopus2-s2.0-85081901029en_US
dc.identifier.scopusqualityQ2
dc.identifier.urihttps://hdl.handle.net/20.500.12469/3510
dc.identifier.urihttps://doi.org/10.1007/s13132-020-00647-z
dc.identifier.wosWOS:000562593300001en_US
dc.identifier.wosqualityQ2
dc.institutionauthorŞahin, Muraten_US
dc.language.isoenen_US
dc.publisherSpringeren_US
dc.relation.journalJournal of the Knowledge Economyen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/embargoedAccessen_US
dc.subjectCompetitive intelligenceen_US
dc.subjectAirline sectoren_US
dc.subjectBehavioren_US
dc.subjectTypologyen_US
dc.subjectTurkeyen_US
dc.titleA Competitive Intelligence Practices Typology in an Airline Company in Turkeyen_US
dc.typeArticleen_US
dspace.entity.typePublication

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